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Joke as an Expression of Collective Memory: Conjunction of Maurice Halbwachs' and Sigmund Freud's theories
Smyčková, Barbora ; Mlynář, Jakub (advisor) ; Šubrt, Jiří (referee)
(in English): The bachelor thesis is founded on the interdisciplinary connection of two classic scholars' approaches in psychology and sociology, in a broader frame the topic of collective memory. Specifically, it aims to theoretical application of thoughts of Sigmund Freud, introduced in his book Jokes and Their Relation to the Unconscious, to the theory of collective memory by Maurice Halbwachs; thus explaining joke as an expression of collective memory. The paper shows an interdisciplinary relationship of texts by the mentioned authors and also discusses the possibility of supporting sociological theory of memory by thoughts of one of the most influential psychologists. In the first part, the concept of collective memory by Maurice Halbwachs is introduced. It is explained in sociological context and with consideration of the influences of linguistic social framework of the memory. Another connection of those two main themes is explained through the concept of unconsciousness, which is the main topic of the second part of thesis, together with Freud's ideas. The last part is dedicated to the very hypothesis about the possible explanation of the joke as an expression of collective memory. The elaboration of the theme is limited to theoretical analysis of the primary and secondary literature and...
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Humour during the French classes
Hanzlíková, Dana ; Klinka, Tomáš (advisor) ; Machleidtová, Silva (referee)
anglicky : Title of the thesis : Humour during the French classes Keywords : Comic, irony, humour, laughter, Henri Bergson, Louis Cazamian, gelotology, gélothérapie, sense of humour, French as a foreign language, school class, word play, joke, riddle, tongue twister, didactical sheet. Abstract : The thesis aims to provide a comprehensive description of possible use of humour in teaching the French language. In the theoretical section, it defines humour as a form of comic, deals with the influence of humour and laughter on health and describes the advantages and difficulties of integrating humour into school teaching. In the practical part, it analyses the humour in French textbooks, proposes a typology of humour in teaching materials and presents finally didactical sheets to teach French at all language levels. These exercises and activities are dedicated to all speech and language skills. They are focused on different themes to captivate the target age category and meet the requirements to be fun for students. The thesis should become aid and inspiration for those teachers, who decide to incorporate humour and laughter in the teaching of French.
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Joke as an Expression of Collective Memory: Conjunction of Maurice Halbwachs' and Sigmund Freud's theories
Smyčková, Barbora ; Mlynář, Jakub (advisor) ; Šubrt, Jiří (referee)
(in English): The bachelor thesis is founded on the interdisciplinary connection of two classic scholars' approaches in psychology and sociology, in a broader frame the topic of collective memory. Specifically, it aims to theoretical application of thoughts of Sigmund Freud, introduced in his book Jokes and Their Relation to the Unconscious, to the theory of collective memory by Maurice Halbwachs; thus explaining joke as an expression of collective memory. The paper shows an interdisciplinary relationship of texts by the mentioned authors and also discusses the possibility of supporting sociological theory of memory by thoughts of one of the most influential psychologists. In the first part, the concept of collective memory by Maurice Halbwachs is introduced. It is explained in sociological context and with consideration of the influences of linguistic social framework of the memory. Another connection of those two main themes is explained through the concept of unconsciousness, which is the main topic of the second part of thesis, together with Freud's ideas. The last part is dedicated to the very hypothesis about the possible explanation of the joke as an expression of collective memory. The elaboration of the theme is limited to theoretical analysis of the primary and secondary literature and...
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Humor of facebook and its role in the presidential election campaign
Dubská, Veronika ; Švelch, Jaroslav (advisor) ; Dvořák, Tomáš (referee)
This thesis deals with humour on Facebook, I examine the themes and practices of humorous posts that are related to the direct election of the President of the Czech Republic,in particular to the two candidates who got into the second round of presidential elections, Karel Schwarzenberg and Miloš Zeman. In the theoretical part I introduce humour from a theoretical point of view. I identify three central theories, types of jokes and function of laugh. In subsequent chapters I define the basic assumptions that lead to the involvement of fans in the creation of online posts, which can circulate through social networks. I present new tools in online political marketing and summarize the basic topics of the official campaigns of both candidates. In the practical part I analyze, using the grounded theory, how and why Facebook users worked with humour in posts which respond to the presidential election. The material which was searched, can be described as illustrated jokes, photos with or without text, collages, comics or cartoons from official and unofficial Facebook pages of both candidates. The research showed that humour had primarily negative role during the campaign. Humour was a tool to defame and ridicule the candidate, jokes showed his shortcomings. It also warned voters what could happen in the...
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Humour during the French classes
Hanzlíková, Dana ; Klinka, Tomáš (advisor) ; Machleidtová, Silva (referee)
anglicky : Title of the thesis : Humour during the French classes Keywords : Comic, irony, humour, laughter, Henri Bergson, Louis Cazamian, gelotology, gélothérapie, sense of humour, French as a foreign language, school class, word play, joke, riddle, tongue twister, didactical sheet. Abstract : The thesis aims to provide a comprehensive description of possible use of humour in teaching the French language. In the theoretical section, it defines humour as a form of comic, deals with the influence of humour and laughter on health and describes the advantages and difficulties of integrating humour into school teaching. In the practical part, it analyses the humour in French textbooks, proposes a typology of humour in teaching materials and presents finally didactical sheets to teach French at all language levels. These exercises and activities are dedicated to all speech and language skills. They are focused on different themes to captivate the target age category and meet the requirements to be fun for students. The thesis should become aid and inspiration for those teachers, who decide to incorporate humour and laughter in the teaching of French.
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Humour in a selected of Czech prose literature of 1960s
BLAŽKOVÁ, Táňa
The thesis deals with the era of the Czech literature in the second half of the 20th century. It focuses on the description of the humorous elements in selected literary works. The works are different in topics and genres too and in the end the works are reflected all together. The main literature sources are the analyzed titles and the book f essays called Silence and laughter by Sylvia Richterová. The first chapter presents an outline of the atmosphere of the 60s, the second chapter defines the topic and genre specifications of the works published in this decade. The third chapter is a methodological guide to comicality. Chapters four to seven analyze individual literary works in several basic points ? composition, language, characters and a description of the nature of the characters as well as the description of the theme.
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Humour in Advertising
Krůtová, Iva ; Bursíková, Marcela (advisor) ; Kohlová, Lenka (referee)
Práce se zabývá problematikou využití humoru v reklamě. V teoretické části mapuje současnou situaci využití humorných reklam, sleduje historii, formy ale i právní stránku reklamy obecně. Podrobněji rozebírá problematiku erotiky, hudby a osobnosti v reklamě, ale také guerilla marketing, sociální reklamu a lidovou tvořivost. Hlavní důraz je však kladen na praktickou část práce, která popisuje marketingovou komunikaci společnosti Oskar (dnes Vodafone) a podrobněji ji rozebírá pomocí obsahové analýzy jejích TV spotů a dotazníkového šetření.
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